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「電商．點商？一勝九敗要訣」
電商，一個不陌生的商業模式，新零售之中一個重要的課題、元素、環節。在現今瞬息萬變的客觀環境，從事電商業務絕對是闖進風高浪急的潮流之中，面對每分每刻急速變化的形勢，跟傳統營商環境截然不同。不管是從事電商的資深玩家，或是轉型過來的勇者，一心創業的先行者，還有面對新形勢，仍在門外猶豫不定的實業家們，都有着親身經歷過或預計會遇到的各種奇難雜症。「電商．點商？一勝九敗要訣」活動，請來三位嘉賓為大家「義診」，破解「九敗」的前因後果，如何達至「一勝」的要訣。
Speakers
Mr. Tommy Cheng
ANR Cross-border e-Commerce Consultant at The Asian General Chamber of New Retail
More Information
Mr. Tommy
Cheng
ANR Cross-border e-Commerce Consultant at The Asian General Chamber of New Retail
https://www.asiannewretail.comCertified Lecturer of Taobao University
6 Star TMG TP recognition
Assisted over 40 brands to develop their e-Commerce strategy in China
Alibaba Top 10 Online Entrepreneur
ACCA & CPA HK
MBA of HKUST
Dr. Eunice Chen is a practical strategist, consultant and trainer on change management and leadership. She has conducted thoughtful research on leadership development during her doctorate degree study. Together with her interest in psychology, personality analysis, IT background and rich management experience, she provides consultancy and leadership trainings for many organizations to excel.
CEO at Bridges Global
Practitioner on New Retail & eCommerce
Guest Lecturer
With over 21 years of solid Senior Management experience on Strategic Planning, China Market Entry, B2C Cross-border eCommerce, B2B eCommerce, New Retail, Social Media Marketing, Social Commerce, Digital Transformation, Richie is capable to provide professional & practical advice from strategic level to operation level for continental market entry and further market penetration to local & overseas brands in Asia Pacific region (Hong Kong, China & SEA).
Agenda
15
15
-
15
30
15
30
-
15
45
Meeting start
Dr. Eunice Chen15
45
-
16
00
50+ DNA of new retail and 3 huge opportunities
Mr. Richie Yung16
00
-
16
05
Sharing of survey results before the meeting
Dr. Eunice Chen16
05
-
16
30
电商、点商 - 九败一胜
Mr. Tommy Cheng16
30
-
17
00
Meeting start
Speakers
Dr. Eunice Chen
Director of Apex Institute LimitedDr. Eunice Chen is a practical strategist, consultant and trainer on change management and leadership. She has conducted thoughtful research on leadership development during her doctorate degree study. Together with her interest in psychology, personality analysis, IT background and rich management experience, she provides consultancy and leadership trainings for many organizations to excel.
50+ DNA of new retail and 3 huge opportunities
Speakers
Mr. Richie Yung
Chairman at The Asian General Chamber of New RetailCEO at Bridges Global
Practitioner on New Retail & eCommerce
Guest Lecturer
With over 21 years of solid Senior Management experience on Strategic Planning, China Market Entry, B2C Cross-border eCommerce, B2B eCommerce, New Retail, Social Media Marketing, Social Commerce, Digital Transformation, Richie is capable to provide professional & practical advice from strategic level to operation level for continental market entry and further market penetration to local & overseas brands in Asia Pacific region (Hong Kong, China & SEA).
Sharing of survey results before the meeting
Speakers
Dr. Eunice Chen
Director of Apex Institute LimitedDr. Eunice Chen is a practical strategist, consultant and trainer on change management and leadership. She has conducted thoughtful research on leadership development during her doctorate degree study. Together with her interest in psychology, personality analysis, IT background and rich management experience, she provides consultancy and leadership trainings for many organizations to excel.
电商、点商 - 九败一胜
Speakers
Mr. Tommy Cheng
ANR Cross-border e-Commerce Consultant at The Asian General Chamber of New RetailCertified Lecturer of Taobao University
6 Star TMG TP recognition
Assisted over 40 brands to develop their e-Commerce strategy in China
Alibaba Top 10 Online Entrepreneur
ACCA & CPA HK
MBA of HKUST
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